German company PRC (Pattern Recognition Company), developer of the popular AI-powered photo management software Excire, announced on June 1, 2025, the launch of a unique photo contest. The event celebrates the company's 10th anniversary, and its main feature will be that the submitted works will be judged exclusively by artificial intelligence. As reported by PetaPixel, the Excire AI system, known for its capabilities in image analysis, automatic keywording, face recognition, and aesthetic photo assessment, will be configured to determine winners based on a range of objective and possibly compositional criteria. This initiative highlights the growing role of AI not only in managing and processing visual content but also in its evaluation within creative industries. Contest organizers state that using AI as a judge aims to ensure maximum objectivity and impartiality, as well as to showcase the capabilities of modern technology. However, this event is also likely to spark discussions within the photographic community about the role of subjective human perception in art and whether AI can fully replace human expert opinion in evaluating creative works, considering the nuances of artistic intent and emotional impact.
German Photo Contest to be Judged by AI: Initiative from Excire Creators
