Reputation is Dearer: OpenAI Scraps Erotic Chatbot Project

On March 26, 2026, OpenAI finally decided on its target audience. Amid an internal strategy review, the company indefinitely froze the development of an "adult mode" for its chatbots.

This move is absolutely logical from a business perspective. As we've observed in recent days, OpenAI is currently burning capital in a heavy battle with Anthropic for Enterprise clients, attracting Private Equity funds. Corporate sector investments and government contracts are incompatible with the reputational risks inevitably brought by NSFW content generation. Altman chooses corporate sterility, yielding the "grey" B2C market to unregulated open-source models. B2B integrators' money proved more important than retail hype.

Source: Reuters / Financial Times